Reaching and Engaging the Hispanic Community

July 2018
Presenters: Evelyn Gellar, Aprilyn Chavez-Geissler, Martina Jimenez-Sperry, and Rosamaria Marrujo

"Reaching and Engaging the Hispanic Community" will focus on the opportunities presented to insurance and financial advisors by Hispanic individuals. This hour-long webinar will address the characteristics of this market, the diversity of Hispanic individuals, and how to effectively market to them. The three presenters will also share their stories of being Hispanic females and insurance and financial advisors.

Join facilitator and 2017 NAIFA Diversity Champion Award recipient, Evelyn Gellar, and panelists Aprilyn Chavez-Geissler, Martina Jimenez-Sperry, and Rosamaria Marrujo as they discuss:

  • The value and importance of diversity and inclusion
  • The characteristics of this identifiable but diverse market
  • How to reach and maintain Hispanic individuals as clients
  • The leadership role of insurance and financial advisors in the Hispanic community
  • The personal stories of successful Hispanics overcoming challenges to achieve success in business

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