Best Practices for Social Media


NAIFA Webinar
Co-Presented by NAIFA and LIFE Happens

April 2016

If you’re not on social media, or believe you are not doing it right, you’re missing out on potential sources of prospects and referrals. Social media is the way new generations are reaching out and cementing relationships. This webinar shows you which social-media outlets you should consider, what to do (and not do) when it comes to choosing and sharing content, and what resources are available to help you get started growing your social media presence. The webinar concludes with how NAIFA’s content – on blogs, videos, tweets and Facebook posts – can be used to reach your clients as informed and authoritative sources in the industry.

Webinar Presenters:
Sheila Owens, VP, Communications and Marketing, NAIFA
Ernie Halal, Senior Director, Communications and Marketing, NAIFA
Maggie Leyes, VP of Content Strategy, LIFE Happens
Chris Hill, VP, Content & Strategy, LIFE Happens

 Watch the archived video